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Lateral Marketing in Retailing and a Study From Turkish Gas Station Consumers

dc.contributor.authorYOLAÇ, GÖKHAN
dc.contributor.authorAKYÜZ, İRFAN
dc.contributor.authorERDAL, MURAT
dc.contributor.authorCENGİZ, EMRAH
dc.contributor.authorŞEKERKAYA, AHMET KEMAL
dc.date.accessioned2021-03-04T13:55:24Z
dc.date.available2021-03-04T13:55:24Z
dc.identifier.citationCENGİZ E., ŞEKERKAYA A. K. , YOLAÇ G., AKYÜZ İ., ERDAL M., "Lateral Marketing in Retailing and a Study From Turkish Gas Station Consumers", Seventeenth Annual South Dakota International Business Conference, Amerika Birleşik Devletleri, 1 - 04 Kasım 2010, ss.88-97
dc.identifier.othervv_1032021
dc.identifier.otherav_7ee9458b-72a0-4284-a801-0aeddab772a0
dc.identifier.urihttp://hdl.handle.net/20.500.12627/86639
dc.language.isoeng
dc.subjectSosyal ve Beşeri Bilimler
dc.subjectİşletme
dc.subjectEkonomi ve İş
dc.subjectSosyal Bilimler (SOC)
dc.titleLateral Marketing in Retailing and a Study From Turkish Gas Station Consumers
dc.typeBildiri
dc.contributor.departmentİstanbul Üniversitesi , İşletme Fakültesi , İşletme Bölümü
dc.contributor.firstauthorID632848


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