dc.contributor.author | NASIR, Süphan | |
dc.date.accessioned | 2021-03-04T13:19:42Z | |
dc.date.available | 2021-03-04T13:19:42Z | |
dc.identifier.citation | NASIR S., A Framework for CRM: Understanding CRM Concepts, "Advertising and Branding: Concepts, Methodologies, Tools, and Applications VOLUME 1", Mehdi Khosrow-Pour, Editör, Idea Group Publishing (IGP) , Hershey, Pa, ss.361-412, 2017 | |
dc.identifier.other | av_7bcb7971-67b0-4cec-b53d-6cb4f1d75a7f | |
dc.identifier.other | vv_1032021 | |
dc.identifier.uri | http://hdl.handle.net/20.500.12627/84716 | |
dc.identifier.uri | https://www.igi-global.com/book/advertising-branding-concepts-methodologies-tools/165956#table-of-contents | |
dc.language.iso | eng | |
dc.publisher | Idea Group Publishing (IGP) | |
dc.subject | Sosyal ve Beşeri Bilimler | |
dc.subject | Sosyal Bilimler Genel | |
dc.subject | Sosyal Bilimler (SOC) | |
dc.title | Advertising and Branding: Concepts, Methodologies, Tools, and Applications VOLUME 1 | |
dc.type | Kitapta Bölüm | |
dc.contributor.department | İstanbul Üniversitesi , İktisat Fakültesi , İşletme Bölümü | |
dc.contributor.firstauthorID | 714967 | |