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dc.contributor.authorBozbay, Zehra
dc.date.accessioned2021-03-02T17:50:48Z
dc.date.available2021-03-02T17:50:48Z
dc.identifier.citationBozbay Z., Customer Management: From Past to the Future, "Contemporary Issues in Strategic Marketing", Prof. Dr. Ahmet Şekerkaya, Editör, Istanbul University, İstanbul, ss.59-90, 2020
dc.identifier.otherav_aeca286f-563f-4d52-824a-26b134a44900
dc.identifier.othervv_1032021
dc.identifier.urihttp://hdl.handle.net/20.500.12627/4456
dc.identifier.urihttps://www.researchgate.net/publication/343268662_Customer_Management_From_Past_to_the_in_Contemporary_Issues_in_Strategic_Marketing_Editor_Prof_Dr_Ahmet_Sekerkaya
dc.language.isoeng
dc.publisherIstanbul University
dc.subjectPazarlama
dc.subjectYÖNETİM
dc.subjectSosyal ve Beşeri Bilimler
dc.subjectİşletme
dc.subjectİŞ
dc.subjectEkonomi ve İş
dc.subjectSosyal Bilimler (SOC)
dc.titleContemporary Issues in Strategic Marketing
dc.typeKitapta Bölüm
dc.contributor.departmentİstanbul Üniversitesi , İşletme Fakültesi , Pazarlama Anabilim Dalı
dc.contributor.firstauthorID2203597


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