Show simple item record

Impact of Brand Trust on Brand Loyalty: Mediating Role of Brand Affect

dc.contributor.authorBozbay, Zehra
dc.contributor.authorKarakuş Başlar, Emine
dc.date.accessioned2021-03-02T17:41:23Z
dc.date.available2021-03-02T17:41:23Z
dc.date.issued2020
dc.identifier.citationBozbay Z., Karakuş Başlar E., "Impact of Brand Trust on Brand Loyalty: Mediating Role of Brand Affect", Journal of Academic Research in Economics, cilt.12, sa.2, ss.247-259, 2020
dc.identifier.otherav_45e0a5a6-e4f3-45c0-84a7-745527df0b03
dc.identifier.othervv_1032021
dc.identifier.urihttp://hdl.handle.net/20.500.12627/4247
dc.identifier.urihttps://www.researchgate.net/publication/344207501_IMPACT_OF_BRAND_TRUST_ON_BRAND_LOYALTY_MEDIATING_ROLE_OF_BRAND_AFFECT/stats
dc.language.isoeng
dc.subjectBusiness and International Management
dc.subjectSosyal Bilimler (SOC)
dc.subjectEkonomi ve İş
dc.subjectMarketing
dc.subjectSocial Sciences & Humanities
dc.subjectİŞ
dc.subjectYÖNETİM
dc.subjectSosyal ve Beşeri Bilimler
dc.subjectİşletme
dc.subjectPazarlama
dc.subjectGeneral Decision Sciences
dc.subjectDecision Sciences (miscellaneous)
dc.subjectStrategy and Management
dc.subjectGeneral Business, Management and Accounting
dc.titleImpact of Brand Trust on Brand Loyalty: Mediating Role of Brand Affect
dc.typeMakale
dc.relation.journalJournal of Academic Research in Economics
dc.contributor.departmentİstanbul Üniversitesi , İşletme Fakültesi , Pazarlama Anabilim Dalı
dc.identifier.volume12
dc.identifier.issue2
dc.identifier.startpage247
dc.identifier.endpage259
dc.contributor.firstauthorID2522554


Files in this item

FilesSizeFormatView

There are no files associated with this item.

This item appears in the following Collection(s)

Show simple item record