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dc.contributor.authorÖztürk, Selen
dc.date.accessioned2021-03-02T17:37:14Z
dc.date.available2021-03-02T17:37:14Z
dc.identifier.citationÖztürk S., SERVICES MARKETING STRATEGIES, "Contemporary Issues in Strategic Marketing", Prof. Dr. Ahmet Şekerkaya, Editör, Istanbul University Press , İstanbul, ss.255-292, 2020
dc.identifier.otherav_42e54602-3fa9-4615-ba13-c2e0eceb96ee
dc.identifier.othervv_1032021
dc.identifier.urihttp://hdl.handle.net/20.500.12627/4171
dc.identifier.urihttp://iupresswork.com/data/kitaplar/CATM.pdf
dc.language.isoeng
dc.publisherIstanbul University Press
dc.subjectPazarlama
dc.subjectYÖNETİM
dc.subjectSosyal ve Beşeri Bilimler
dc.subjectİşletme
dc.subjectİŞ
dc.subjectEkonomi ve İş
dc.subjectSosyal Bilimler (SOC)
dc.titleContemporary Issues in Strategic Marketing
dc.typeKitapta Bölüm
dc.contributor.departmentİstanbul Üniversitesi , İşletme Fakültesi , İşletme Bölümü
dc.contributor.firstauthorID2201840


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