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dc.contributor.authorMataraci, Pinar
dc.contributor.authorKURTULUŞ, Sema
dc.date.accessioned2021-03-02T17:36:49Z
dc.date.available2021-03-02T17:36:49Z
dc.date.issued2020
dc.identifier.citationMataraci P., KURTULUŞ S., "Sustainable marketing: The effects of environmental consciousness, lifestyle and involvement degree on environmentally friendly purchasing behavior", JOURNAL OF GLOBAL SCHOLARS OF MARKETING SCIENCE, cilt.30, sa.3, ss.304-318, 2020
dc.identifier.othervv_1032021
dc.identifier.otherav_3fe7fc9c-7a2f-42be-bd8a-456866d88cba
dc.identifier.urihttp://hdl.handle.net/20.500.12627/4139
dc.identifier.urihttps://www.tandfonline.com/doi/pdf/10.1080/21639159.2020.1766988?redirect=1
dc.identifier.urihttps://doi.org/10.1080/21639159.2020.1766988
dc.description.abstractThe main aim of this study is to determine the roles of environmental consciousness, lifestyle and involvement factors on purchasing behavior. Factors affecting environmentally friendly behaviors were explained within the context of attitude, intention and behavior with a holistic approach. TRA Model (Theory of Reasoned Action) was expanded by adding variables that express individual consumer characteristics.
dc.language.isoeng
dc.subjectSosyal Bilimler (SOC)
dc.subjectİşletme
dc.subjectİŞ
dc.subjectEkonomi ve İş
dc.subjectSosyal ve Beşeri Bilimler
dc.titleSustainable marketing: The effects of environmental consciousness, lifestyle and involvement degree on environmentally friendly purchasing behavior
dc.typeMakale
dc.relation.journalJOURNAL OF GLOBAL SCHOLARS OF MARKETING SCIENCE
dc.contributor.departmentİstanbul Üniversitesi , ,
dc.identifier.volume30
dc.identifier.issue3
dc.identifier.startpage304
dc.identifier.endpage318
dc.contributor.firstauthorID2206391


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