dc.contributor.author | Kılıç, Özcan | |
dc.contributor.author | Stoica, Michael | |
dc.contributor.author | Miller, Darryl W. | |
dc.contributor.author | Okumuş, Abdullah | |
dc.date.accessioned | 2021-03-02T15:47:59Z | |
dc.date.available | 2021-03-02T15:47:59Z | |
dc.date.issued | 2021 | |
dc.identifier.citation | Kılıç Ö., Okumuş A., Miller D. W. , Stoica M., "T.V. commercial dramas and their impact on tourists' attitudes towards the destination: A Turkish case", Journal of Euromarketing, cilt.30, ss.1, 2021 | |
dc.identifier.other | vv_1032021 | |
dc.identifier.other | av_ae90cce2-4db6-44c7-a7d6-635e8f56324a | |
dc.identifier.uri | http://hdl.handle.net/20.500.12627/1827 | |
dc.language.iso | eng | |
dc.subject | İşletme | |
dc.subject | Pazarlama | |
dc.subject | General Decision Sciences | |
dc.subject | Decision Sciences (miscellaneous) | |
dc.subject | Strategy and Management | |
dc.subject | General Business, Management and Accounting | |
dc.subject | Business and International Management | |
dc.subject | Marketing | |
dc.subject | Social Sciences & Humanities | |
dc.subject | YÖNETİM | |
dc.subject | Sosyal ve Beşeri Bilimler | |
dc.subject | İŞ | |
dc.subject | Ekonomi ve İş | |
dc.subject | Sosyal Bilimler (SOC) | |
dc.title | T.V. commercial dramas and their impact on tourists' attitudes towards the destination: A Turkish case | |
dc.type | Makale | |
dc.relation.journal | Journal of Euromarketing | |
dc.contributor.department | İstanbul Üniversitesi , İşletme Fakültesi , İşletme Bölümü | |
dc.identifier.volume | 30 | |
dc.identifier.issue | 3 | |
dc.identifier.startpage | 1 | |
dc.identifier.endpage | 1 | |
dc.contributor.firstauthorID | 2512630 | |