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dc.contributor.authorYilmaz, Asuman
dc.date.accessioned2021-03-05T20:14:57Z
dc.date.available2021-03-05T20:14:57Z
dc.date.issued2017
dc.identifier.citationYilmaz A., "UNNECESSARILY ABUSIVE COMPARATIVE ADVERTISING ACCORDING TO TURKISH COMMERCIAL CODE NUMBERED 6102", JOURNAL OF ISTANBUL UNIVERSITY LAW FACULTY-HUKUK FAKULTESI MECMUASI, cilt.75, ss.813-826, 2017
dc.identifier.othervv_1032021
dc.identifier.otherav_d332f913-ced1-4080-91dd-e076439b7529
dc.identifier.urihttp://hdl.handle.net/20.500.12627/139458
dc.description.abstractComparative advertising is regulated under Article 55/1, b. (a)-5 of Turkish Commercial Code ("TCC"). In principal, comparative advertising is not illegal and does not constitute an unfair competition. However, the cases where the comparison is untrue, misleading, unnecessarily abusive against competitors or comparison is made to benefit from the prestige of the competitor, constitute unfair competition as per Article 55/1, b. (a)-5 of TCC. In this study, the unnecessarily abusive comparative advertising will be evaluated.
dc.language.isoeng
dc.subjectSosyal Bilimler (SOC)
dc.subjectSosyoloji
dc.subjectSosyal ve Beşeri Bilimler
dc.subjectKANUN
dc.subjectSosyal Bilimler Genel
dc.subjectHukuk
dc.titleUNNECESSARILY ABUSIVE COMPARATIVE ADVERTISING ACCORDING TO TURKISH COMMERCIAL CODE NUMBERED 6102
dc.typeMakale
dc.relation.journalJOURNAL OF ISTANBUL UNIVERSITY LAW FACULTY-HUKUK FAKULTESI MECMUASI
dc.contributor.departmentİstanbul Üniversitesi , ,
dc.identifier.volume75
dc.identifier.issue2
dc.identifier.startpage813
dc.identifier.endpage826
dc.contributor.firstauthorID238047


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