Why customers stay: The role of switching costs on the satisfaction-trust-commitment chain
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http://hdl.handle.net/20.500.12627/79161http://s3.amazonaws.com/academia.edu.documents/38409703/1384877382-IRMBR-December-2013.pdf?AWSAccessKeyId=AKIAIWOWYYGZ2Y53UL3A&Expires=1498807662&Signature=hz6PHJVM8pHpkHH0GP%2F2qXJ8hpg%3D&response-content-disposition=inline%3B%20filename%3DWhy_Customers_Stay_The_Role_of_Switching.pdf
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- Makale [92796]